Snapple get’s Fit!
I don’t watch much TV and when I do I usually block the commercials, but last week something caught my eye. It was a commercial for Snapple’s New Antioxidant Water. The commercial featured a man stepping out of a building taking a sip of water and as he takes his next step all of a sudden the street is covered in bubble wrap! Who can resist bubble wrap!? Suddenly the whole city is wrapped in it and the guy is running around jumping off buildings. Looked like a blast! That’s when I realized it was a Snapple Commercial!
I’ve had a long love affair for this brand…I swear it was the first soda I ever remember drinking…it was their Tru Root-Beer, which was clear. I remember being around age 6 or 7 and my Dad taking me to the general store on the weekend as a treat, that was my choice every time. I was pissed when on a rare occasion they were sold out and remember pouting and acting pissy for hours! Poor Dad, he was such a champ to put up with my bratty ass.
In my teens Snapple entertained us with The Snapple Lady! She was great!! Another vivid memory of a marketing campaign that captivated my attention every time I saw it. (psst…Snapple… if you’re looking for a new Snapple Lady Call me!!).
For years now I’ve been reaching for Snapple over soft drinks, Rasberry Iced Tea is my current fav. flavor. The first thing I do is check under the cap for my fun fact. Who ever came up with that idea is my hero…it’s better then getting a fortune in a fortune cookie!
This new product has me very excited. I caught a little buzz about it over on Twitter and I’ll be looking for it on my next trip out. Timing couldn’t be more perfect as I am re-evaluating my consumption and looking to get fit for summer.
According to a press release they offer “seven unique flavors inspired by nature’s “superfruits,” including pomegranates and acai berries.” - Yumm! They have launched a MySpace page, Facebook widget (along with a bunch of others), and even a bunch of cool accessories for Meez! I love to see brands like this taking advantage of Social Media.
Here’s that commercial, just in case you missed it!








